Google Marketing Platform Academy Podcast

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Our mission with this series is to inform and inspire marketers at all levels. We invite marketers that work with the world’s biggest brands to chat through their strategies, and leave you with some new ideas.

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Recent Episodes
  • Découvrez Custom Bidding et les stratégies a l'attention
    Sep 27, 2024 – 18:46
  • Unlock the secrets of Custom Bidding and Attention-based Strategies
    Sep 27, 2024 – 18:12
  • Talking AI, Episode 3: How marketers are navigating the rise of generative AI
    Feb 27, 2024 – 16:05
  • How Attribution, Experiments and MMM are the future of media effectiveness measurement
    Dec 13, 2023 – 30:39
  • Talking AI, Episode 2: How predictive AI is supercharging bidding strategies
    Oct 9, 2023 – 15:42
  • Uncover Display & Video 360 capabilities to gain operational and media efficiency
    Aug 28, 2023 – 09:48
  • Unleashing the power of GA4 Reporting: Insights, Surfaces and Best Practices
    Jul 4, 2023 – 31:23
  • GMP Partner Podcast - Talking AI: How a deeper language understanding is transforming broad match
    May 18, 2023 – 32:30
  • GMP Partner Podcast: Transforming your business with GA4
    Oct 17, 2022 – 19:06
  • GMP Partner Podcast - Boost the accuracy of your conversion measurement with Enhanced Conversions
    Jul 12, 2022 – 25:28
  • Google Marketing Platform Podcast - Measure up with Google Analytics 4 in 2022
    Mar 20, 2022 – 23:41
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