DTC Podcast

24
Marketing #163

Weekly discussions between disruptive direct to consumer ecommerce brands and our amazing team about marketing, funnels, and everything scaling related. Subscribe to our newsletter for highlights and step by step tactical insights 👉🏻 📦 directtoconsumer.co

Recent Episodes
  • Ep 518: CCPA/CPRA Explained - What Every Ecommerce Tech Manager Must Know | AKNF
    Jun 20, 2025 – 00:36:19
  • Ep 517: How Back to Nature Repositioned Away from “Plant-Based” to Drive Shelf Velocity
    Jun 16, 2025 – 00:35:54
  • Ep 516: Steal These AI Workflows and 3x Your Creative Productivity | AKNF
    Jun 13, 2025 – 00:29:21
  • Ep 515: How Shiti Coolers Turned a Joke Into a $320K Sticker Business and Built the First Party Cooler Brand
    Jun 9, 2025 – 00:36:49
  • Ep 514: How Hestan Built a 40% Repeat Purchase Engine With Content & Plain Text Email | AKNF
    Jun 6, 2025 – 00:38:31
  • Bonus: Meta’s Garrick Tiplady & Kitsch’s Yingying Kuang on Scaling Creative and Media Buying with AI
    Jun 4, 2025 – 00:42:42
  • Ep 513: From Handmade to Nationwide: How Char Charms Scaled Hydration Accessories with Founder Charlotte Trecartin
    Jun 2, 2025 – 00:37:17
  • Ep 512: Pilothouse’s Q4 Playbook: Meta Media, Mother’s Day, and Creative Strategy | AKNF
    May 30, 2025 – 00:24:17
  • Bonus: Navigating the Tariff Regime with Passport's Alex Yancher: Duty Drawbacks, International Logistics, and the Arbitrage Opportunity Abroad
    May 28, 2025 – 00:43:45
  • Ep 511: IQBar's Will Nitze CPG Playbook: From Rapid Product Market Fit Iteration to Omnichannel Scale
    May 26, 2025 – 00:44:49
  • Ep 510: Inside Pilothouse’s YouTube Strategy: Segmenting Campaigns for Scalable Growth | AKNF
    May 23, 2025 – 00:24:16
  • Bonus: How Talkable Cuts CAC with Referral Loops and Wallet-Based Sharing
    May 21, 2025 – 00:27:02
  • Ep 509: Tea Time at the Whitehouse: How Art of Tea Scaled Through Story and Quality
    May 19, 2025 – 00:39:27
  • Ep 508: How to Scale an Agency: Kyle Hitchcox on Pilothouse's Marketing, Sales, and Content Strategy
    May 16, 2025 – 00:42:56
  • Bonus: Tomer Tagrin on Building a Retention-First Future with Data and Personalization
    May 14, 2025 – 00:34:40
  • Ep 507: How to Optimize Subscription Offers for Better Retention and Profit with Jordan Narducci
    May 12, 2025 – 00:40:39
  • Ep 506: The PMAX Reset Strategy That Delivered a 37% ROAS Lift | AKNF
    May 9, 2025 – 00:22:46
  • Ep 505: How Pins and Aces Built a $25M Golf Brand with Limited Drops and Omni-Channel Expansion
    May 5, 2025 – 00:42:45
  • Ep 504: 6 Reasons Why Your Meta Ads Aren't Scaling: Fix These Creative and Strategy Gaps with Aves | AKNF
    May 2, 2025 – 00:20:30
  • Bonus: Preparing Your DTC Brand for Acquisition: Lessons on the PE Path from Because Ventures
    Apr 30, 2025 – 00:34:30
  • Ep 503: Inside Shein’s $30B+ Global Fashion Machine: AI, Micro-Influencers, and On-Demand Manufacturing (LIVE from ShopTalk)
    Apr 28, 2025 – 00:27:09
  • Ep 502: DTC Survival Guide To Increasing Your Marketing Efficiency: A Fireside Chat with Dave Steele, Pilothouse CEO | AKNF
    Apr 25, 2025 – 00:19:19
  • Bonus: How Klaviyo’s CPO Thinks DTC Brands Should Build Customer Relationships in 2025
    Apr 23, 2025 – 00:28:02
  • Ep 501: How Mid-Day Squares Scaled to $36M with Careful Costco, Costly Cocao, and a Bitcoin Supply Chain Makeover with Nick Saltarelli
    Apr 21, 2025 – 00:37:00
  • Ep 500: Why Spending Too Much on Amazon Ads Could be KILLING Your Organic Results + Tariff Strategy for Amazon Sellers | AKNF
    Apr 18, 2025 – 00:27:48
  • Bonus: The Marginal ROAS Revolution and How Meta's Algorithm Actually Works with Constantine Yurevich of SegmentStream
    Apr 16, 2025 – 00:48:52
  • Ep 499: Emergency Pod – How Four Sigmatic is Navigating Tariffs Without Losing Customers
    Apr 14, 2025 – 00:20:49
  • Ep 498: How Tariff News and Market Volatility Are Shaping Meta and Google Ads Right Now | AKNF
    Apr 11, 2025 – 00:24:42
  • Bonus: How Cavela Uses AI to Cut Sourcing Costs by 40%—Even Amid Rising Tariffs
    Apr 9, 2025 – 00:35:09
  • Ep 497: Aviron’s $25M Journey: Gamified Fitness & DTC Pivot
    Apr 7, 2025 – 00:33:47
  • Ep 496: How to Apply 20+ Cognitive Biases to Your Email Marketing: AKNF Preview of The World's Best Email and Retention Podcast with Jordan Gordon
    Apr 4, 2025 – 00:28:05
  • Bonus: Kevin O'Leary on TV Ads, Wine, Watches & Building “Wonderful” DTC Brands
    Apr 2, 2025 – 00:23:09
  • Ep 495: How Tito’s Built America’s #1 Vodka Brand Without Celebrities or Flavors
    Mar 31, 2025 – 00:40:06
  • Ep 494: Why 2025 is the Year of Post-Click Optimization | AKNF
    Mar 28, 2025 – 00:33:27
  • Ep 493: Scaling a Luxury Resale Empire: Luxe Du Jour’s Growth Story with Tammy Phan
    Mar 24, 2025 – 00:37:55
  • Ep 492: How to Win on Amazon in 2025: Search Volume Declines, Tariff Pressures & Brand Equity | AKNF
    Mar 21, 2025 – 00:32:40
  • Bonus: The Future of Retail: AI, Retail Media & the Return of Human Connection – Inside ShopTalk 2025 with Marielle Bobo
    Mar 19, 2025 – 00:26:45
  • Ep 491: Scaling to $1B While Spending Just 5% on Ads – The Simple Modern Playbook
    Mar 17, 2025 – 00:40:18
  • Ep 490: Meta’s New Advantage+ Update: What It Means for Advertisers & How to Win | AKNF
    Mar 14, 2025 – 00:27:11
  • Bonus: The Smartest SMS Marketing Strategies for Shopify Brands with Postscript
    Mar 12, 2025 – 00:29:05
  • Ep 489: The Organic Growth Playbook: Salty Britches' Path to 500+ Retailers & the Military
    Mar 10, 2025 – 00:51:15
  • Ep 488: How Founder-Led Content Can Lower CAC and Build Brand Affinity | AKNF
    Mar 7, 2025 – 00:25:49
  • Ep 487: The Future of E-Commerce Growth: Profitability, Product Expansion & Smarter Ad Spend with Taylor Holiday
    Mar 3, 2025 – 00:40:16
  • Ep 486: Why Most YouTube Ads Fail—And How to Make Yours Work with Pilothouse | AKNF
    Feb 28, 2025 – 00:26:34
  • Ep 485: How Soberish Built a $1M+ DTC Brand Without Ads
    Feb 24, 2025 – 00:30:19
  • Ep 484: How to Track Lifecycle Metrics, Not Just Revenue with Jordan Gordon from Pilothouse and The World's Best Email and Retention Podcast
    Feb 21, 2025 – 00:23:32
  • EP 483: Velocity Wins: How Curtis Matsko Scaled Portland Leather Goods to 9 Figures by Moving Faster Than Everyone Else
    Feb 17, 2025 – 00:50:07
  • Ep 482: How to Optimize Amazon Merchandising for Maximum Sales | AKNF
    Feb 14, 2025 – 00:25:37
  • Ep 481: Scaling Brand Awareness: BYLT’s Playbook for Upper Funnel Marketing (ft Mike Tyson!)
    Feb 10, 2025 – 00:36:13
  • Ep 480: How Meta’s New Ad Rules Impact Health & Wellness Brands with Pilothouse | AKNF
    Feb 7, 2025 – 00:31:04
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